Search Engine Optimization is something that every website owner out there should be concerned about. It is among the factors that can contribute heavily towards the success of a website. If you can focus on the business website, you will even get the opportunity to take your business to greater heights.
SEO is impacted by numerous factors. Here is a list of 5 of the most prominent factors that you need to be mindful about, in order to get SEO to deliver positive results to you. The time and effort you spend on these SEO methodologies would not be in vain as well. You should give more priority towards these tips than others to make sure that you end up with securing quality outcomes.
Remove all the elements that slow down your website
To begin with, you need to take a look at the website and figure out all the elements that are slowing it down. Then you need to take appropriate steps to remove all those elements. This will help you to increasing the loading speed of your website significantly.
KISS (Keep It Simple and Stupid) is one of the most prominent concepts that you will need to keep in mind while working on the SEO of your website. If you have loaded the web pages with too many elements, it will take a considerable amount of time to load. This can deliver a frustrating user experience to the users at the end of the day. In other words, it can discourage people from purchasing what you offer through the business site as well.
This fact has been verified from a variety of studies conducted in the past. From one such study, it was identified that a delay of just one second can reduce your conversion rates by around 7%. Search engines don’t want to direct visitors to such websites. That’s the main reason on why search engines tend to give priority to the faster loading websites at the time of indexing them.
Write for humans
The content you have in the website can also contribute heavily towards the success that you can secure out of it. You need to make sure that you are writing content for humans. This should be your priority at all times. However, some of the website owners tend to ignore this fact and they write content for search engines. You shouldn’t make that mistake.
Lilo SEO team says that Seo has changed significantly in the recent past. Back in the day, it was possible for you to repeat some of the keywords extensively on the website and get it ranked on the top of Google search engine results. However, the search engine algorithm has gone through numerous significant upgrades in the recent past and this doesn’t work anymore. You need to make sure that you write content for the humans and get humans to engage with what you offer.
In the meantime, you should heavily focus on long tail keywords as well. If you can write engaging content for humans along with the usage of long tail keywords, you can end up with securing quality results.
Write relevant and unique meta data
You should write relevant and unique Meta data for every single page of your website as well. This is one of the most prominent tips that you will need to keep in mind to ensure getting positive results with SEO.
Meta description would be the very first thing that visitors would see when they search for your website on a search engine. Search engines don’t prefer to give priority to the websites that have duplicate Meta content. You will come across the need to cite a sentence of a paragraph from another website on the internet. However, you should try your best to keep the content unique as much as possible.
Make your website mobile responsive
You should also make sure that your website is mobile friendly at all times. That’s because most of the people who live out there in the world will use their mobile devices to access the internet. If your website is mobile responsive, you will be able to get the people to go through content that you have in your website with minimum hassle. As a result, you can impress them. Lilo Web design team also mentioned that on the other hand, search engines will also pay more attention towards indexing the mobile responsive websites, as they are capable of delivering a better user experience at all times.
If you are using a CMS such as WordPress, you will find it as an easy task to make your website mobile responsive. That’s because all you have to do is to pick the right mobile responsive theme and develop content around it. This is one of the most prominent website redesign tips available for you to consider. Therefore, you must go ahead with it without keeping any doubts in mind. You will appreciate the positive results that you can receive by having a mobile friendly website at all times.
Never copy and paste content from your old website
Some of the people tend to copy and paste content from the old website to the new website. You should not be doing this mistake as well. You should refresh new content according to the new design of the website. In addition to that, you need to redesign visual and audio content of the website as well.
You might have to cut out some of the information or add new content to the website accordingly as well. You need to make sure that you are rewarding the message as well. In addition to that, you should develop interesting content as well. Therefore, you need to get back to the basics and update content accordingly to end up with securing the best results at all times.
Keep these tips in mind and you can get all the support needed to make your website ranked in the top of search engine results.