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Key Challenges for Business in 2022



In the modern world of business, there are numerous challenges that must be overcome to ensure the longevity of the organization. All businesses will have felt the planning and financial impacts that the Covid-19 pandemic brought with it. Now, as we adapt to the “new normal” in 2022, there are certain requirements and employee needs that must be satisfied to ensure that productivity and employee satisfaction remains high. Here are just three of the main challenges facing businesses in the modern world of commerce with information on how they can be overcome.

The need to retain millennials

Millennials is the term given to the generation that was born between 1980 and 2000. They tend to be extremely tech-savvy, having grown up with technology that was not present in earlier life for previous generations. Another key trait is that they truly value the concept of a work-life balance and may not view a 9-5 shift as suitable for their life goals. In addition, they may not crave the traditional career progression structures that are present in the business world. Being able to gain insights from this generation on their views on the working world and preferences for their ideal working environment is key to ensuring their retention in the organization. As a result, a considerable number of companies look to regularly seek feedback from this group by conducting advanced surveys in the workplace, such as those provided by By shaping the working world to consider their needs, millennials can flourish and can be integral, high-performing members of the workforce. 

The need for strong teams that may be remote

It is estimated that by 2025 around 22% of America’s employees will be working remotely. This equates to over thirty-six million people. Organizations of all sizes must firstly be able to offer a remote (or hybrid) model of working to employees who may crave this type of employment. They should also ensure that suitable systems are in place in terms of communication technology and collaboration software so that teamwork and a dedicated team culture continue to thrive when employees may not be in the same physical space. The need for regular, meaningful communication is of paramount importance to foster strong teams and ensure that everyone is aware of the tasks in hand. 

Cybersecurity is more important than ever

It is a fact of modern life that cybercrime is on the rise, and targeted ransomware, viruses, and denial of service (DOS) attacks can cripple a business in an extremely short amount of time. There is an absolute need for all modern businesses to invest in security architecture for all tech networks and employ skilled IT staff who can minimize the risks posed by cybercrime and ensure that company information is not compromised. Employers must impress upon staff the importance of having strong passwords for all computer equipment, and IT security must be part of mandatory training packages for all employees.

To sum up

These are just three of the key challenges facing businesses in 2022. By recognizing the potential issues they pose and effectively planning to counteract any negative effects, the organization can continue to thrive in this modern world of commerce.